Advertise on campaignbrief.com

October 2018

Visits

All Visits: 220,200

Australia only: 164,985

Unique visitors

All Visits: 113,918

Australia only: 72,709

Page views

All Visits: 397,959

Australia only: 322,331

Subscribers

Australia only: 4,790

Looking for the Campaign Brief magazine rate card? Download it here

campaignbrief.com has become the advertising industry must visit site for all the latest in news and new campaigns with just about everyone in the industry logging on at least once a day.

The CB Australian website receives over 188,000 visits per month internationally, over 323,000 page views. It's the place to reach creative decision makers in Australia and expats throughout the world.

The CB New Zealand website receives over 25,000 visits per month and over 42,000 page views.

If you want to make your presence felt 24/7, now is the time to consider a value for money advertising campaign on the CB Australian Blog or NZ Blog.

Contact [email protected] or phone +61 414 957 173 to discuss your advertising requirements.

Site visits by country

australia national statistics

Site visits by city

Online advertising rates

The following rates are per 30 days, in Australian dollars and exclusive of GST.

		AU	NZ	AU + NZ combined
Gold Medium rectangle (Island)	300 x 250	$1,850	$900	$1,900
Silver Medium rectangle (Island)	300 x 250	$1,200	$750	$1,650
Leaderboard	728 x 90	$1,500	$800	$1,750
Gold square button	125 x 125	$800	$450	$900
Silver square button	125 x 125	$650	$350	$750
Email newsletter medium rectangle	300 x 250	$800	$600	$1,100
Email newsletter leaderboard	728 x 90	$900	$700	$1,250
Mobile Phone App (iPhone/Android)	320 x 50	$800

Download online media kit here

Please note ad production specs below for file size limits, etc.

Please also note that Gold MREC, Silver MREC and Leaderboards are on rotation (up to a maximum of 14 advertisers at any one time)

Rich-media advertising rates

Campaign Brief supports video and polite rich-media advertising without the need for a third-party ad serving supplier. Video ads or ads over the 40K file size limit are served using 'polite loading' and can be up to 1MB. Rich-media ads attract a one-off surcharge of $700 to cover bandwidth, and rich-media ad serving costs.

Online ad production specs

Requirements for all banners:

When supplying banners, specify the target URL
For animated banners:

Keep animation simple - no distracting strobing effects
Looping is permitted

Material deadline: 2 business days prior to live
Creative with a white or light coloured background must have a border

	Width	Height	Max. file size	File format
Square button	125	125	30K	JPG, GIF or PNG
Leaderboard	728	90	40K	JPG, GIF or PNG
Medium rectangle (Island)	300	250	40K	JPG, GIF or PNG
iPhone	320	50	15K	JPG, GIF or PNG

Square button (Gold, Silver or Bronze) and iPhone ads can be JPG, PNG or GIF (static or animated) only. No Flash creative.

Email ads can be JPG or GIF (static recommended) only. No Flash creative.

Rich-media specs

Campaign Brief supports popular rich-media ad formats without requiring third-party ad serving.

Video banner

Video banners can be booked in Medium Rectangle (Island) placements. Advertisers may supply their video in any file format and Campaign Brief ad operations will process it for placement.

Requirements:

Maximum 30 seconds video
Audio permitted. Sound will be muted by default and only activated by user click on a mute control
Supply with 'safe-area' trimmed and video sized to 300 pixels wide by 250 pixels high
Specify target URL for the banner when supplying video file
Supply a static image (JPG, GIF or PNG, maximum 20K) to be displayed in the lightweight banner while page loads
A back-up image is recommended (JPG, GIF or PNG, maximum 20K), to be displayed to visitors without Flash
Video will be played in a loop. If you wish to optimise video yourself, supply video in FLV file format with maximum file size 1MB.

Video banners use polite loading, which means that a lightweight banner (maximum 40K) is served into the ad space and waits until the page finishes loading, then streams video. If you wish to customise the appearance of the lightweight banner (including mute control), contact ad sales and a banner template will be supplied.

Polite banner

Heavyweight banners (up to 1MB) can be booked in any Flash placements. A lightweight banner (maximum 40K) is served into the ad space and waits until the page finishes loading, then loads the heavy Flash file. If you wish to customise the appearance of the lightweight banner, contact ad sales and a banner template will be supplied.